YIZUMI Launches Italian Subsidiary to Expand European Presence

Italy, a strategic hub for high-end manufacturing, marks another milestone in YIZUMI’s global expansion.

On 11th March, YIZUMI officially inaugurates its Italian subsidiary (Italy Technical Center), marking a significant milestone in the company’s European expansion strategy. Executives, local teams, customers, and partners gather for the open day, highlighting YIZUMI’s commitment to globalization, local engagement, and moving from product sales toward co-creating long-term value.

01.「Strategic Move」

Deepening Europe Presence

Situated at the heart of Europe’s industrial base, Italy boasts a strong manufacturing heritage and vibrant innovation. The new subsidiary brings service and technical support closer to customers, enabling rapid response and solution-driven operations.

Mr. James Zhang, Executive Vice President of Yizumi Group, General Manager of Injection Molding Machine Division and International Business Division, describes the subsidiary as a key pillar of YIZUMI’s European localization strategy. Anchored in Italy, it will build a Southern Europe–wide service network, supported by a local team and a 24-hour rapid-response system, ensuring equipment reliability while embedding YIZUMI’s technologies and solutions into the European manufacturing ecosystem.

02.「Technology Leadership」

Empowering Europe Through Global Innovation

Technical sessions are a highlight of the opening day, showcasing YIZUMI’s innovations across multiple molding technologies. Mr. Luca De Cenzo, CEO of YIZUMI Italy, outlines local operations and service system. Mr. Leon Li, Senior Pre-sales Support Engineer Solution Department at YIZUMI International Business Division, presents advanced injection molding solutions. Mr. Giovanni Poltronieri, a local business partner of YIZUMI, introduces high-efficiency die casting innovations, while Mrs. Nancy Liu, General Manager of International Sales of YIZUMI Rubber Injection Molding Machine Division, shares the latest breakthroughs in rubber molding.

These presentations highlight YIZUMI’s sustained R&D excellence and system-level capabilities in precision, efficiency, and intelligent forming, boosting European confidence in the brand. The rapid global rollout of these innovations is underpinned by YIZUMI’s robust international R&D network. In Europe, Aachen Technical Center and Research Center drives global innovation, turning cutting-edge research into market-ready solutions. The Italian subsidiary acts as a local technology hub, translating research into solutions for European customers and channeling market feedback back to R&D, ensuring YIZUMI’s offerings remain closely aligned with the global evolving high-end manufacturing needs.

YIZUMI Italy

03.「Local Commitment」

Building a Sustainable Industrial Ecosystem

The opening ceremony reflects YIZUMI’s integration of Eastern and Western cultures and its commitment to long-term partnerships.Traditional Chinese elements such as the lion dance and the “Cai Qing” ritual (a traditional lion dance ritual in which greens are ‘plucked’ to represent prosperity) are presented alongside a ribbon-cutting ceremony, photo sessions, red envelope exchanges, and guided factory tours featuring in-depth technical discussions. The event combines the vitality of Chinese heritage with YIZUMI’s openness, engineering expertise, and collaborative approach to customer engagement.

Luca emphasizes YIZUMI’s goal to integrate fully into the local industrial ecosystem, building close ties with customers, suppliers, and industry associations. Through regular seminars, open days, and training programs, YIZUMI aims to create a platform for knowledge exchange and mutually beneficial collaboration.

Positioned as a regional technology and service hub, the Italian subsidiary allows YIZUMI to respond directly to European customers’ needs in process upgrades, automation, and sustainability, while actively engaging in local industry networks. It is designed to be a reliable, long-term partner in Europe’s manufacturing transformation.

The launch of the Italian subsidiary represents a key milestone in YIZUMI’s global operational network. In an era where globalization and localization go hand in hand, proximity to markets and rapid responsiveness are essential. 

Anchored in Italy, YIZUMI is steadily advancing its vision of becoming a world-class molding equipment solution provider, demonstrating a firm commitment to local engagement and shared success on the path of taking Chinese manufacturing to the world.