Mr. James Zhang: 20 Years of Global Expansion, A New Stage for YIZUMI

As the global manufacturing landscape undergoes profound transformation, China’s equipment industry is moving from merely “going abroad” toward deeper local engagement. For YIZUMI, 2026 marks 20 years of global expansion—a milestone that shifts the focus from broad market coverage to building local capabilities and co-creating value. At the YIZUMI CONNECT 2026, Mr. James Zhang, Executive Vice President of YIZUMI, General Manager of Injection Molding Machine Division and International Business Division, officially unveils the YIZUMI Globalization 2.0 strategy, outlining a “global market” mindset as the company moves from global expansion to deep local engagement after 20 years of international growth.

01.「Strategy Evolution」
From Product Export to System Expansion

“YIZUMI’s 20-year global journey reflects a continuous evolution — from trade-driven product export to a systemic expansion centered on value creation,” says James Zhang. Guided by the mission of “Global expertise - Solutions for the world,” YIZUMI integrates global resources while delivering solutions tailored to local needs.

YIZUMI and Hennecke Join Forces to Advance Injection Molding + PUR Solutions

The results speak for themselves. In 2025, YIZUMI international business achieved steady growth with a balanced export structure. Injection molding maintained competitiveness, while die casting — driven by early investments in new energy and lightweight applications — outperformed industry averages. In the rubber machine sector, modular design has enabled YIZUMI to efficiently respond to the diverse needs of global customers, supporting solid business performance and strong order growth. Together, the three major business segments are strengthening YIZUMI’s competitiveness in the global market.

YIZUMI Global Business

“This is more than product extension — it’s our proactive response to global manufacturing trends,” Zhang emphasizes. “As we extend into high-end and new energy sectors, the next 20 years of globalization begins from a higher-quality growth stage.”



02.「Market Evolution」
From Isolated Points to Collaborative Networks

While global presence sets a company’s ceiling, the depth of local engagement defines its competitive edge. Over 20 years, YIZUMI has expanded subsidiaries across Europe, the Americas, and Asia, with over 200 global service offices. Yet, the true value lies in evolving from isolated points to a connected, collaborative ecosystem.

Grand Opening of YIZUMI Italy Technical Center

Regional dynamics illustrate this shift. In Southeast Asia, injection molding drives sustained growth; in the Eurasia border region, die casting has experienced leapfrog growth, demonstrating strong synergy across a diversified portfolio; Africa shows promising potential. This localized strategy allows YIZUMI to precisely catch opportunities in each market.

YIZUMI India Gujarat Plant Surpasses 3,500 Injection Molding Machine Deliveries

Looking ahead in 2026, YIZUMI plans to bring new subsidiaries in Italy, Hungary, and Indonesia into operation, further expanding its global footprint, while prioritizing Africa for in-depth market research. The goal is to consolidate dispersed points into an integrated network, turning decades of market experience into coordinated capabilities that support the next phase of growth.

03.「Value Evolution」
From Equipment Provider to Solution Partner

In the deeper phase of globalization, partnerships with leading customers have become a key measure of brand strength. In 2025, YIZUMI achieved landmark breakthroughs with global leaders in automotive components, packaging, electronics, and new energy.

In Algeria, YIZUMI delivered its first overseas 5,500-ton Ultra-Large Injection Molding Machine (UN5500DIL) for a local high-end logistics customer. In Europe, the LEAP1400U Die Casting Machine is in full operation, successfully penetrating the high-end German market. These milestones reflect more than product expansion — they demonstrate YIZUMI’s shift from equipment supplier to solution partner embedded in customers’ operations.

YIZUMI & GF Casting Solutions Partnership

In high-growth sectors such as photovoltaics and electric vehicles, collaboration now extends beyond machinery to process validation, production line optimization, and joint development. This increasingly integrated model strengthens long-term relationships while positioning YIZUMI at the forefront of industrial innovation.James Zhang believes this capability will serve as a solid foundation for YIZUMI’s next chapter of global growth.


04.「Organization Evolution」
From Integration to Global Enablement

YIZUMI’s global localization is underpinned by a comprehensive organizational transformation. By integrating business and service functions, overseas sales and service teams move from decentralized operations toward coordinated collaboration — providing the foundation for Globalization 2.0.

Launch of YIZUMI Academy

In key European regions, injection molding and die casting operations are now managed under unified structures, supported by cross-functional talent and a global digital operations platform. Standardized knowledge systems and intelligent tools enable local teams to operate autonomously while accessing technical support from headquarters.“

Two decades of international expansion have shown us that talent is fundamental,” Zhang notes. “We must attract, develop, and retain the right people to build a global team capable of executing our strategic goals, including reaching 50% overseas revenue in the future.”

From strategic deployment to local deep engagement, from customer co-evolution to organizational enablement, YIZUMI’s globalization is a continuous exploration of connection.“

Connecting the world is not only about exporting Chinese equipment — it’s about using global expertise to serve customers worldwide,” James Zhang emphasizes. At YIZUMI CONNECT 2026, YIZUMI showcases technological achievements while reflecting on 20 years of advancing global localization. With Globalization 2.0 as its blueprint, YIZUMI is set to deepen collaboration with global partners and write a new chapter in connecting Chinese manufacturing with the world.